Liberty International
Connecting brands to it's audience

Overview
At IMEX Frankfurt & IMEX Las Vegas 2024, Creative Roots Studios ensured Liberty International Tourism Group (LITG) made a significant impact. Operating remotely from India, we coordinated with global clients, turning raw content into 35-40 engaging posts within three days. This journey began as a pilot at IMEX 2022, evolving into a long-term partnership.
Services Provided
# Social Media Management:
Curated engaging posts focused on safe travel and emerging destinations.
# Content Creation and Marketing:
Developed inspiring travel content to reignite wanderlust and drive organic traffic.
# Performance Marketing:
Launched targeted ad campaigns to capitalize on the travel revival.
# Video Production:
Created videos highlighting the brand’s commitment to curating unique experiences for their customers.
# Photography:
Captured events highlighting the team members, working relentlessly to ensure safe and a fun travel experience.

Results
Increased Visibility: 50% growth in social media followers and 35% increase in brand visibility.
Higher Engagement: Social media engagement rose by 40%, with increased interaction from the audience.
Sales Growth: Online sales grew by 30% within six months due to effective performance marketing.
Organic Traffic: A 25% increase in website traffic from content marketing efforts.